Apple has introduced a limited-edition AirTag that will be offered to the first 20,000 customers buying an eligible iPhone in Japan between January 2–3 to celebrate the Japanese New Year. Additionally, Apple has announced the launch of its special-edition Beats Studio Buds that gives a tribute to the Year of Tiger.

source https://gadgets.ndtv.com/smart-home/news/apple-airtag-limited-edition-beats-studio-buds-tiger-theme-launch-japan-new-year-2022-offers-2675198#rss-gadgets-all